Pangdonglai (CN)

Following dynamic growth on the east coast, China has now emerged as a stable economic area.

In the last three years, neighbouring central Chinese provinces, such as Henan, have particularly benefited from the economic boom in the east and have experienced a strong economic upturn. Wanzl has been supplying retailers in this region with quality products for 15 years. Local retailers in particular have taken advantage of the growing buying power of their customers, and have successfully prevailed against national and international competitors.

Pangdonglai, a retailer with its head office in Xuchang, a city with 4 million inhabitants in Henan province, is one of these success stories.

Pangdonglai has a market share of over 85% in Xuchang. Its flagship store is the large shopping centre with the Pangdonglai Life Square and the Pangdonglai Times Square, offering a huge range of supermarkets, specialist shops, restaurants and entertainment. Founded in March 1995, Pangdonglai became a prestigious and well-known retailer in Henan in the space of just ten years. Today, the company with over 7,000 employees owns seven large supermarkets and warehouses and an extensive electronics store, as well as more than 30 branches.

Pangdonglai, led by President Mr. Yudonglai follows two principles: firstly, no copycat products – only genuine quality at the best possible prices, and secondly, that service is key. This is Pangdonglai’s unshakeable philosophy. If customers are not happy with their purchases, for example, they can return or exchange them. It’s that simple. Employees make a special effort to look after elderly people and children using the lifts at Pangdonglai in Xuchang. Customers can rest in one of the many seats at the well-kept relaxation oasis on the first floor. This service compels customer loyalty and increases sales.. 

Pangdonglai has had a trusting relationship with Wanzl for many years.

Since 2011, Wanzl China has supplied more than 3,200 EL115 shopping trolleys and 100 T31B and T24 transport trolleys. The robust and stylish design of the easily manoeuvrable and smooth-running EL115 model contributes perfectly to the Pangdonglai ambience. “Wanzl’s trolleys are the perfect match for our stringent requirements and corporate philosophy of high-quality goods and first-rate service,” confirms President Mr. Yudonglai. “Wanzl shopping trolleys make shopping an even more enjoyable experience for our customers!”